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Media One excels in the dedication to fulfill the need of our customers. We provided top quality products at reasonable prices. In order to achieve a firm relationship with our customers we strive to make them our number one priority on a first name basis. The first name basis and comfortable work environment guarantees Media One a strong business with our future partners. The Market is a very important part of having a successful business. It consists of new products that are on demand by our costumers/consumers. We get the products out by using marketing techniques that draw our customers in and allow them to purchase our products as easy as possible. The cd's and DVD's that are sold from our company are strictly what the customers want, and we strive to continue with getting them their needs. We get these products to them by using our website and our catalogs, that both make it easy to order from. The technology that we use in our business increases our productivity and our profits. Of course these profits and our entire work environment can be jeopardized by risks in the business. These risks can be avoided of course by making sure that we don't put ourselves in the way of a "business disaster". One way to save these disasters is to keep all documents secure, especially the financial documents. These documents keep track of all of the purchases and sales that we have made; securely keeping an account and a balance sheet is a key part of running a business. Here at the Sales and Marketing department of Media One our customers are our number one priority. We sell the best quality products at the most affordable costs, and we strive to meet the customer's needs. We sell our products throughout the U.S, but we mainly focus on the east coast. Last year Media One broke their past record for sales in a year and this year we hope to beat the new record once again. Last year the company started out with a $40,000 startup loan and sold over 300 products; an all time high for Media One. This year our profit will increase significantly, because we do not need a loan and we hope to make a new record for sales. Our target customers are high school and college students because we sell the newest and most current products such as ipods, CD players, DVDs andCDs. In the Sales and Marketing department of Media One each employee is an important asset to the company. Each employee has the roll of buying and selling products each month and voicing his/her opinion about the company and the Sales and Marketing department. Our customers obtain all of our information about our company and product line through our website, catalog, and e-mails. MediaOne products consist of CDs, DVDs, video games, electronics, clothes, and shoes from the best quality brands. The CDs include genres of rap, R&B, classic rock, and pop. The DVDs include comedy, action, horror, TV seasons, and sports. The electronics we sell are DVD players, CD players, MP3 players, car stereos, and TVs. In the clothes department we sell pants, shorts, t-shirts, by companies from Sean John to Phat Farm. MediaOne's products are the most popular up to date products from good quality brands. Each product will have a description on the website. We chose our products by ensuring the customers needs and satisfaction. The products that are in demand are CDs and DVDs. The most popular CDs are rap and pop. Popular DVDs include comedy and TV seasons. MediaOne is different because it is easy to order from. You simply have to click once and the product you want will be added to your shopping cart online. The products are all good quality and marked at reasonable prices. We have a wide variety of products to please everybody. MediaOne is easy to use and we sell all different types of products from CDs to clothes. The Marketing Plan is a strategy devised by the Sales and Marketing Department to convince the customers to buy from us. We will also decide how to reach the consumers interested in our product line. We will price our products competitively to what the competing virtual enterprises are offering. Our strategy to reach our customers will be through the website, mailing catalogs, and promotional giveaways. This year our website will be accomplishing more sales by being constantly worked on by our Web Page department. In order to advertise to other companies we will be mailing and e-mailing our catalog to companies. We will also use our web site and call other companies in hope of getting the most possible sales. We also plan on hosting promotional giveaways on our website. Our prices will be set by comparing to other companies and having better deals than any other virtual enterprise in the business. At Media One we will use all of the computer software that is available to us so that we may build our website for the customers, and word processing especially for advertising as well as making our logo. Technology reduces the number of people that we need to hire because it allows each employee to do much more in as little time as possible. Thus increasing our productivity. For example, research can take hours or even days if you have to look for everything in a library. The internet allows us to search for a topic and get hundreds of pages with relative information that we can use in seconds. The internet will allow us to make it easier to communicate and transfer documents from one computer to the other through e-mail. By e-mailing documents from one department to the other, especially to the Web Page department make it that much faster to put it on our website for our valued customers to view.
Working Capital Working capital is used for needs that will be repaid through cash generated throughout the upcoming year of business. Working capital refers to the cash spent on a day to day basis. Levels of inventory are one of the most important items of working capital. The better our company manages its working capital the less the company needs to borrow. We need to ensure we are invested in ways that will generate suitable returns for our investors. Working Capital is a cycle, if you can get money to move around the cycle faster or reduce the amount of money tied up the business will generate more cash. Income Statement: Profit and loss Elements of income are generally divided into four different categories, revenues, expenses, gains, and losses. Revenue: Balance Sheet This financial statement is the most important because it offers the most revealing clues about basic business. Cash $76,561.86 Electronics $9,890.48 Accounts Payable $0 Short-Term Bank Loan Payable $40,000 Long-Term Liabilities: Owner's Equity 0 |
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